MedBuild+ events are the perfect opportunity to join the movement of advancing the MedTech Industry in Idaho. These events will continue the conversation and energy from MedBuild 2015.

For this particular event we will hear from Brand Innovator Mark Stinson, on “How to move your Medtech brand forward…fast. A 6-step model to accelerate your health, science, and technology brand.” Mark is a Principal Consultant at Bioscience Bridge, LLC and has earned the reputation as an experienced marketer, persuasive writer, dynamic presenter, and skilled facilitator in the Medtech industry.

“More than just another talk on branding, Mark Stinson will share specific steps, tools, and examples of ForwardFast branding – specific to medtech companies and products.

 

After hearing what Mark presents in ForwardFast, you’ll be able to leverage best practices in medical marketing, advertising, education, and communications — all to help create your own brand. And because it’s an interactive workshop, ForwardFast will help make these principles of brand innovation more practical and actionable.

You’ll discover how to:

> Define both your quality offering and your quality experience

> Understand what positive brand associations you can create

> Learn what your logo can really stand for – and the attitude it projects

> Shift from brand memorability to brand loyalty

 

All participants will receive take-home resources: worksheets with a template of the branding process, a complimentary e-book of Mark’s book ForwardFast, and a best-selling motivational book to which Mark contributed, Live the Life You Love.”